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    Case study

    DeFure

    Furniture manufacturer · 30 orders / month · 20 people on the team

    The challenge

    Orders shipped 1.5–2 weeks late.

    • Delivery delays were the #1 customer support complaint.
    • Sales lost half the week to transcripts, missing order fields and drawing rework — instead of selling.
    • New hires took six weeks to be useful — every order pulled context from someone else's head.

    What we built

    Four AI teammates wired into Slack, Monday and Zoom — each handling a slice of the flow, with a process layer underneath that lets them work together.

    DeFure team
    DeFure

    Year one outcome

    +$356K/ year

    Additional revenue · 4 AI agents in production

    The team

    Not chatbots. Teammates with real jobs.

    Four AI agents, each owning a slice of the order flow. They live in the tools the team already uses — Slack, Monday, Zoom — and share context like a real team.

    The Note-Taker

    Memory for the team that never misses a single call.

    The result

    47h / month

    freed up across sales, account managers and production coordination.

    Photo placeholder

    Zoom call + auto-summary in Slack

    What it does

    Transcribes calls and reads client chats, extracts requirements, deadlines and pain points. On request: brief, client portrait, checklist.

    Where it works

    Client side

    Connected to

    ZoomGoogle MeetWhatsAppTelegramSlackMonday

    The Closer

    Clients no longer wait 1.5 weeks before production starts.

    Photo placeholder

    Slack order thread + Monday card

    What it does

    Listens in on the sales call, fills the obvious order fields, flags the gaps. Sales confirms in minutes — and the order goes to production the same day.

    Where it works

    Client side

    Connected to

    ZoomGoogle MeetSlackMonday

    The result

    32h / month

    back to every sales rep — for new clients instead of other people's processes.

    Photo placeholder

    Drawing review thread in Slack

    What it does

    Validates the Slack drawing-request form on submit and splits the checklist by responsibility area: sales, project, client. The drafter sends incomplete requests back to Project with one click.

    Where it works

    Inside the team

    Connected to

    SlackMonday

    The Spec Reviewer

    The drafter stopped redoing every drawing 3–4 times.

    The result

    18h / month

    back to the drafter — for new drawings instead of rework loops.

    The Onboarding Coach

    New hires ramp up in days, not weeks.

    Answers any question in Slack about a specific order or internal procedure. Suggests the next step by employee role. Replaces the corporate wiki.

    Where it works

    Inside the team

    Connected to

    SlackMondayInternal docs

    Photo placeholder

    New hire Q&A in Slack

    The result

    30projects

    in active memory. Project managers don't lose context, new hires get productive in days.

    Bonus layer

    The foundation that makes the team click.

    Without this layer, the agents above would be islands. With it, they share context — and the team works on one operating system, not five disconnected tools.

    Process automation

    One unified system in Monday and Slack — mapped to the roles people actually play on the team.

    What changes

    Context lives where work happens, not in someone's head. Every role sees the right project at the right moment.

    Photo placeholder

    Monday board + Slack channel structure

    What it covers

    Order pipeline, drawing requests, project assignment and onboarding flows — all restructured around real team roles.

    Built on

    SlackMondayInternal docs
    Want similar results?

    We'll calculate your year-one ROI before we build a thing.

    Tell us where the bottleneck is and we'll come back with the agent map, the integrations and the math.